Slang · Intermediate · Jun 13, 2026
치킨엔 콜라가 국룰이야
chi-kin-en kol-la-ga gung-nu-ri-ya
“Cola with fried chicken is the unwritten rule”
Example line · friends ordering late-night delivery
Word by word
The line, explained
It is late, the group is hungry, and someone is placing a delivery order for fried chicken. Then the debate starts: beer, cola, or something else? One friend settles it: 'Cola with fried chicken is the unwritten rule.' The word that ends the argument is 국룰, the 'national rule'. It is slang for anything so widely done in Korea that it feels like law, even though nobody ever wrote it down.
치킨 is fried chicken, from the English word chicken, but in Korea it almost always means the crispy delivery kind, one of the country's favourite late-night foods. 엔 is a squeezed form of 에는: 에 means at or with, and 는 adds 'as for'. So 치킨엔 is 'when it comes to chicken'. In sound, the ㄴ of 킨 slides into 엔: chi-kin-en. The same shape works for any occasion: 비 오는 날엔, on rainy days.
콜라 is cola, borrowed from English, and pronounced kol-la with a double ㄹ. With the subject marker 가, it is the thing being declared the rule. Koreans also love the pairing 치맥, chicken plus 맥주, beer, but many people insist cola is the true partner. In this line, the friend is picking a side, and 국룰 is the trump card that makes the choice sound like settled fact.
국룰 is short for 국민 룰, 'the people's rule' or 'the national rule'. 국민 means the citizens of a country, and 룰 is the English rule. It is a noun, so it takes 이다: 국룰이야, casual 'it is the rule'. In sound, the ㄱ at the end of 국 becomes ㅇ before ㄹ, and the ㄹ turns into ㄴ, so it is pronounced 궁눌, gung-nul. Before 이야, the ㄹ slides over: gung-nu-ri-ya. You will also hear 국룰이지, 'that's the rule, obviously'.
Say it with total confidence, as if quoting the constitution: chi-kin-en kol-la-ga gung-nu-ri-ya. Then lay down other national rules: 라면엔 김치가 국룰이야, kimchi with ramyeon is the rule; 비 오는 날엔 파전이 국룰이야, pajeon on rainy days is the rule; 생일엔 미역국이 국룰이야, seaweed soup on birthdays is the rule. Every one is a little window into Korean daily life, and every one is open to friendly debate.
Grammar · 국룰
“the national rule” — slang for what everyone just does
국룰 is short for 국민 룰, 'the people's rule': a custom so widely shared it feels like law. It is a noun, so it usually takes 이다: 국룰이야, it's the rule; 국룰이지, that's the rule, obviously. You can also say 국룰처럼 (like the rule) or ask 이거 국룰이야?, is this the rule? It is playful, used for food pairings, habits and small social customs.
- 비 오는 날엔 파전이 국룰이지.Pajeon on a rainy day is the rule, obviously.
- 생일엔 미역국 먹는 게 국룰이야.Eating seaweed soup on your birthday is the rule.
- 노래방 마지막 곡은 발라드가 국룰.The last song at noraebang is always a ballad.
Why it hits
국룰 grew out of online communities and variety shows where people debated the 'correct' way to do everyday things, and it stuck because Korea has so many shared customs. Fried chicken and cola, pajeon on rainy days and seaweed soup on birthdays are favourite examples. Calling something 국룰 is a fun way to say 'trust me, everyone does this'.
Practice
Make it yours
Swap one word and the line becomes your own.
치킨엔 콜라가 국룰이야
Cola with fried chicken is the unwritten rule
Quick check
How is 국룰 actually pronounced?